EB.LA has a keen understanding of where to be and how to present information that drives sales and raises brand awareness, specifically for designers and design-focused brands. Erin has the connections and experience to offer her partners quick and cost-effective results, while keeping true to the designer's intent. There are many ways to work together, from small one-off projects to a top-to-bottom strategic overhaul.
In order to express key brand values and to speak directly with a brand's audience, Erin creates strategic social media campaigns through the establishment of planned editorial calendars, regular engagement and influencer interaction. This engaging, cross-channel content increases followers and drives traffic.
Marketing & Branding
Working for one of the nation's largest modern catalog retailers has provided deep insights into customer acquisition and direct mail circulation strategies and tactics. In addition, Erin specialize's in the creation of detailed print and online media plans, seasonal product strategies, on-brand sponsorship opportunities and more.
It can be difficult to identify the right events, trade shows and markets to align with, but we've attended and worked with many of them. Erin has also organized some of the best events to engage influencers at national design destinations. Lead generation, partnership management and input on branded design are all part of the skills we offer.